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A triumvirate of titans TV - LG, Sharp and Philips - have joined forces to create a development kit, the definition of a standard Common applications for intelligent television. The power play addresses the problem of fragmentation, because developers need only make one version of an application to work through the three operating systems of the tubes. Based on open standards like HTML 5, HTML and HbbTV CE, developers must get their hands on a beta in early October with the final version scheduled for later this year. The better question is whether the trio can win the support of developers Romance enough to beat the competition on the spur-tastic application, or if the likes of Vizio, Sony and Samsung will eventually join in. Needless to say we will Looking to dig more CEDIA later this month.

LG, Sharp and Philips to create a development kit, create intelligent applications standard TV